The story begins
with the family
Thomas learnt his craft in Bonpoint, which had been founded by his parents Marie-France and Bernard Cohen. Irene, his wife, joined him, working in the style office.
In the course of their travels, they planned a new future by dreaming of a line dedicated to children, where basics went hand in hand with a timeless spirit, spiced with colours and fun-filled ideas.
In 2000, the french artist Sophie Cuvelier created the Bonton logo.

"Each Bonton team's new born has his name on the colour chart: bleu Sacha, rose Alice, kaki Robin…"
575 dyes produced and 458 shades conceived by Bonton!
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"Decoration or night-light: a multi-function light for kids and adults!"
IN FIGURES...3003 lights already save parents life in the dark night!
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"Coralie & Franck, Bonton superheroes: wash, cut, brush and laugh in the same time!"
IN FIGURES...15 minutes for a haircut,
3 minutes for a fringe and
153 600 oursons special candies given -
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"From 15 years, Bonton have a special tecnic to dye colours by hand!"
IN FIGURES...12 hours needed for a dye and around 4 à 5 rinses to spare clothing from disgorging
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"Bonton stores, outfits, backstage news and community stories!" Follow us on Instagram!
IN FIGURES...The most popular picture: 1 272 ❤
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In the first few years, we used to make some tests on a microwave, such an experience!
IN FIGURES...1 580 695 888 123 grains of marine salt to fix the colour
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From a white item of clothing to… pink! To find perfect pink you have to dose… yellow!
IN FIGURES...More than 100 shades of pink seen for Bonton…
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"Crazy hats, redfish, masking tape, princess crown… Le Bazar!"
IN FIGURES...3,17 hours: maximum time passed by Zoé, 9 years old into Bazar corner
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Best-seller: "baby slippers, 2400 pairs ordered for South Korea only!"
IN FIGURES...1st international fair: 2005
100 points of salee
20 languages talkx
"Bookstore corner: "Le tour du monde de Mouk, by Marc Boutavant is the favorite book of Bonton customers!"
IN FIGURES...100 293 books devoured 15 645 708 eyes movement
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"Each Bonton colour is tinted in a big cauldron like this one!"
IN FIGURES...608 kg of colorant used for dye, or maybe 610 kg… ...
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Tote bag: one tote bag, one utility: clutch dummies, lunch small bag, gym bag and shopping bag!
IN FIGURES...Distance traveled by an aqua tote bag between Paris and Punta Cana: 7 077 km
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Creation:
COME TO MEET US
February 2010
Surface area:
700 m²at 5, boulevard des filles du Calvaire, Paris
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"10 years and finally a store on Paris Rive droite!"
IN FIGURES...Bonton Grenelle → Bonton Filles du Calvaire: 2,5 miles;
50 mn walk and 25 mn of bike !x
"Bonton team ❤ birthday parties: that's how Happy Bonton corner is born!"
IN FIGURES...780 burst balloons, 2780 candles blown out and Happy birthday glasses on the nose
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"Neroli, lemon, lemon tree's leafs, Iris and Galbanum as a amazing mixing"
IN FIGURES...17 different versions created before perfection!
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"Arsène, it's your name… Maybe because of Arsène Lapin ?!"
IN FIGURES...6 cm of cotton is required to sew this beti waistcoat
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Skateboard, tattoo, sunglasses, gum, concert ticket… the essentials of a teen life!
IN FIGURES...2600 gums chewed into this corner! 18 teenagers present into the same photo booth
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SEOULCreation:
LOS ANGELES
February 2016
Surface area:
300m²
COME TO MEET US at 43, Apgujeong-Ro 42 Gil à GangnamguCreation:
February 2016
Surface area:
280m²
COME TO MEET US at 8473 Melrose Placex
"Why Bonton + 10IS sneakers? Because Bonton runs faster thank's to them!"
IN FIGURES...306 000 "sratchhhh" listen from sneakers creation.












