Blockprint 

The Blockprint print arrives this season with its handcrafted feel and rich colours. Full of charm, the pattern evokes fabrics of days gone by, faraway travels and moments of stillness, set to the rhythm of nature.

Between tradition and poetry, it brings a touch of authenticity to winter, perfect for dreaming up imaginary adventures or snuggling into the comfort of everyday life.

Each piece has been designed to accompany children on their winter adventures, whether in the snow, in the mountains or simply by the fire.
Founded in 2001, BONTON quickly found success thanks to its unique Parisian concept stores. Bringing together fashion, accessories, cosmetics and exclusive, creative toys, these playful, colourful spaces appeal to children and adults alike. BONTON’s integration into the Roger Zannier group in 2023 marked the start of an exciting new adventure for the brand, with expansion in France and internationally. At the heart of our identity is a vibrant world of colour, a heritage rooted in everyday clothing with iconic cuts and prints, and craftsmanship passed on from one collection to the next. We aim to dress children and babies in clothing that combines fashion, colour and craftsmanship. We seek to create products that bring together the evolving wishes of children and adults, and to be the most distinctive and lively concept store for all ages, offering quality ready-to-wear, accessories, cosmetics and toys. We want to tell stories and give families an immersive experience in every store, creating memories and emotions. BONTON offers creative collections full of character. Colourful clothes, on-trend prints and original cuts invite children to express their personalities and have fun with their style. Because there’s no age limit on dressing well, our collections come in two distinct lines: one for little ones (from newborn to 3 years) and one for children (aged 4 to 12). Whether for everyday wear or outfits for special occasions, BONTON collections celebrate childhood in all its splendour, creating a world where fashion goes hand in hand with fun and spontaneity. Pssst... Let’s cultivate joy with BONTON! The BONTON signature: our iconic stars. Instantly recognisable, they are BONTON’s signature motif. Every season, new iconic designs join the collection, with the star motif appearing on scarves, bags and linings, as subtle accents or all over.