Little Prices 

Rediscover our past collections at little prices. Clothes, shoes and accessories for your child, girl or boy. Enjoy reduced prices on a selection from previous summer and winter collections, available exclusively online—the perfect chance to find pieces you may have missed. Every item brings comfort and cheer to your children’s days.

Founded in 2001, BONTON quickly found success with its unique Parisian concept stores. Blending fashion, accessories, cosmetics and exclusive, creative toys, these playful, colourful spaces appeal to children and adults alike. BONTON’s integration into the Roger Zannier group in 2023 marked the start of an exciting new chapter for the brand, with growth in France and internationally. Our DNA is a vibrant world of colour, a heritage rooted in everyday clothing with iconic cuts and prints, and craftsmanship passed on through the collections. We aim to dress children and babies in a wardrobe that brings together fashion, colour and craftsmanship. We strive to create products that bring the changing wishes of children and adults together, and to be the most distinctive, lively concept store for all ages, offering quality ready-to-wear, accessories, cosmetics and toys. We want to tell stories and give families an immersive experience in every store, creating memories and emotions. BONTON offers creative collections full of character. Colourful clothes, on-trend prints and original cuts invite children to express their personality and have fun with their style. Because you’re never too young to dress well, our collections come in two distinct lines: for little ones (from newborn to 3 years) and for children (from 4 to 12 years). Whether for everyday wear or outfits for special occasions, BONTON collections celebrate childhood in all its splendour, offering a world where fashion goes hand in hand with fun and spontaneity. Pssst... Let’s cultivate joy with BONTON! The BONTON signature: our iconic stars. Instantly recognisable, they are BONTON’s graphic signature. Each season, new iconic designs join the collection, with the star motif appearing on scarves, bags and linings, as subtle accents or all-over prints.