Who are we ?
HISTORY OF A UNIQUE CONCEPT
Founded in 2001, BONTON quickly achieved success thanks to its unique Parisian concept stores. Mixing fashion, Accessories, cosmetics and exclusive and creative toys. Imagined as a real living space that is both fun and colorful for young and old.
OUR VALUES AND OUR EXPERTISE
OUR DNA
• A vibrant world of colors
• A heritage from the everyday wardrobe with iconic cuts and prints
• The transmission of know-how throughout the collections
OUR VISION
Going from a children's fashion concept with a strong Parisian reputation, to the benchmark and desirable brand for cool kids around the world. Playing with colors, Looks and twisting styles becomes child’s play. BONTON embodies the perfect balance between everyday urban life and a fun attitude. Spontaneously iconic: a fashion silhouette that leaves an impression and a free attitude like children.
Our ambition
- Dress children and Babys by offering them a cloakroom combining mode, color and know-how
- Create the just product that reconciles the new desires of young and old
- Be the most singular and living concept store for all ages. There are ready-to-wear, Accessories fashion, cosmetics and toys made with quality finishes
- Being a brand that tells stories by making families live an immersive experience in each point of sale, creator of memories and emotions
We are also committed to bringing to families an immersive experience in our points of sale. We put everything in place so that this passage to Bonton is a friendly moment and creator of memories
COLOR AT THE HEART OF THE COLLECTIONS
At Bonton, we know the color ranges on your fingertips. A cultivated know-how since the brand's creation 23 years ago. The patterns are at the service of color with a wide range of unique colors and carefully worked. THE PrintS set the tone and the shades of color revolve around the pattern. Result: 20 colors are imagined each season in nuances of Pink Perfect, Blue crazy, fushia oulala, Yellow Oscar, Orange Gina or Navy Bonton.
