Funny sweatshirts 🍟
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Founded in 2001, BONTON quickly found success thanks to its unique Parisian concept stores. Combining fashion, accessories, cosmetics and exclusive, imaginative toys, these colourful, playful spaces appeal to young and old alike. BONTON’s incorporation into the Roger Zannier group in 2023 marked the start of an exciting new chapter for the brand, with expansion in France and internationally. At our heart is a vibrant world of colour, a heritage rooted in everyday clothing with iconic cuts and prints, and craftsmanship passed on through our collections. Our ambition is to dress children and babies in clothes that bring together fashion, colour and craftsmanship. We strive to create products that appeal to the evolving tastes of young and old alike, and to be the most distinctive and vibrant concept store for all ages, offering quality ready-to-wear, accessories, cosmetics and toys. We want to tell stories and give families an immersive experience in every store, creating memories and emotions. BONTON offers imaginative collections full of character. Colourful clothes, on-trend prints and original cuts invite children to express their personalities and have fun with their style. Because you’re never too young to dress well, our collections come in two distinct lines: for little ones (from newborn to 3 years) and for children (aged 4 to 12). Whether for everyday wear or special-occasion outfits, BONTON collections celebrate childhood in all its glory, offering a world where fashion goes hand in hand with fun and spontaneity. Pssst... Let’s spread joy with BONTON! The BONTON signature: our iconic stars. Instantly recognisable, they are BONTON’s graphic signature. Each season, new iconic designs join the collection, with the star motif appearing on scarves, bags and linings, as subtle accents or all-over prints.
















